AVIS

Between airplanes that feel like cattle cars and meetings that run straight through lunch, business travel can be a
pretty rough proposition. We wanted to show that Avis offers more than a sympathetic ear to traveling professionals, they offer a solution, giving road-warriors a way to regain control over their travel experience. In short, an Avis car is more than a rental – It’s Your Space. To help tell the story we recruited a few real-life professionals and got them to show us exactly how Avis helps them succeed on the road.

To learn more of the story, view the case study at the bottom of this page.

Positioning, TV, digital, tablet, social, DM, email, OOH, CRM

 

Case study

 

Nigel Barker

Fashion photographer, reality TV show personality, author and filmmaker

 

Steve Stricker

Professional PGA golfer

 

 

Thomas keller

Chef, restaurateur, and cookbook writer and owner of The French Laundry

 

 

Gabby Reece

American professional volleyball player, sports announcer, fashion model and actress

 

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