STATE STREET GLOBAL ADVISORS - DIA
Whatever you get into, make sure you can get out.
The Liquidity Maze is an immersive VR experience designed to highlight the importance of liquidity. Just like the market, the maze is easy to get into, but not so easy to get out. It represents how Financial Advisors search for liquidity to help them get in and out of funds at the right price and right time, and how State Street Global Advisors SPDR and its DIA ETF fund are liquidity leaders that can help investors do just that.
VR Experience, Physical Structure, Social, OOH
Case Study
